Sajan Kedia
- B.Tech & M.Tech in CS from IIT Varanasi.
- 9+ yrs Experience
- Senior Engineering Manager, AdTech, Hotstar
- Co-Founder, Maxtap Technologies.
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ML lead, Myntra
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Visiting faculty at IIIT Bangalore, Great Learning & Upgrad
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Patent US & India titled "Personalized Discount Generation System & Method":
https://patentimages.storage.googleapis.com/8c/b3/8d/85aad2fa6812ed/US20210103950A1.pdf -
Multiple Research Papers published at KDD ML Conference:
https://arxiv.org/abs/1906.12128
https://arxiv.org/abs/2007.05216 -
Talk at Fifth Elephant, MLOps Conference:
https://hasgeek.com/fifthelephant/mlops-conference-july-2021/schedule/myntra-home-page-personalization-optimizing-online-feature-store-at-scale-H8FPtWjRRooqQkmheWetco
Sessions
This talk will give great visibility into How AdTech systems work. End-to-end understanding of RTB (Real Time Bidding) Architecture. Big Data from user's online data points. Applying Machine Learning Models for CTR Prediction. Predict & target users with Personalized Ads based on their interests.